Some amazing insights to structural change and development through sustaining the strong ideology of Manchester United.
Here are some edited highlights!
"It is vital for a leader to be willing to challenge the existing culture not live with it as it is..."
"The greatest problem when you're leading an organisation is that you take the system as it is and try to make it work when it might be the system itself that is at fault. You can't just amend the message you may need to change it completely..."
"Leadership is a balance of listening learning and leading..."